LaurDIY net worth is estimated to be approximately $3 million, according to reliable online reports[1].
LaurDIY, real name Lauren Riihimaki, is a popular YouTuber who runs a do DIY channel with a focus on life hacks, cooking, clothing, and costumes. Besides her DIY work, Lauren also documents her life experiences by uploading short vlogs on YouTube.
She currently lives in Toronto, Canada and started her YouTube journey while still in college back in 2011. She has also been featured on popular shows such as “Me and My Grandma” and “YouTubers React”.
Continue to read more about the YouTube celebrity, her sources of income, who she’s currently dating, and what she’s up to these days.
Table of Contents
LaurDIY Income Sources
LaurDIY has over 8.56 million subscribers on YouTube with each video averaging anywhere from 200,000 views to 1 million views. Her most popular video is “Roast Yourself PAP Challenge | LaurDIY” with over 15 million views.
Given her rising social clout and internet stardom, it comes as no surprise that LaurDIY has diverse sources of income including ad revenue from YouTube, sales from merchandising, her own clothing line, and of course, sponsorships from deep-pocketed businesses.
The DIY expert’s income sources can be broken up as follows:
- Earnings from YouTube channels ($0 – $1k per month)
- Earnings from sponsorships and brand deals (income is not disclosed)
- Sales from her clothing line and merchandising (earnings are not disclosed)
- It is highly probable that LaurDIY has an extensive stock portfolio and property investments, but this information is not disclosed to the public, as such, we will not be discussing it here.
Income Source 1: YouTube
LaurDIY started her YouTube channel on December 2, 2011, with a total view count of over 394.3 million views for all videos (a combined total). Her oldest videos averaged millions of views and happen to be the most popular on the channel. LaurDIY’s audience may have outgrown the type of content she produces, which mostly includes costume tutorials and the occasional music video.
This also explains why some of her latest videos are averaging only 30k to 40k views. However, this sudden drop in popularity does not hurt her income sources and it is normal for YouTubers to go through peaks and troughs in terms of viewership.
In addition to her primary YouTube channel, LaurDIY also runs a podcast with Jeremy Lewis. The podcast channel called WILD ‘TIL 9 has over 199k subscribers with over 21 million views. It may be her most profitable venture yet – from the perspective of ad revenue [3].
| LaurDIY’s YouTube Channel | Subscribers | Total Views | Est. Net Earnings per month |
| LaurDIY | 8.56M | 394,297,003 views | $0 – $1,000 |
| WILD ‘TIL 9 | 199K | 21,768,823 views | Unknown |
Income Source 2: Sponsors
Despite the low count of views on her videos (compared to her subscriber base), LaurDIY draws a substantial portion of her income from sponsors and brand deals. She has previously collaborated with companies like Duck Tape, Etsy, P&G, Starbucks, and others.
Income Source 3: Merchandising
LaurDIY owns her own clothing line at laurdiy.com where she sells hoodies, sweatpants, tank tops, and more [2].
Credit: Instagram
LaurDIY Early Life
The mastermind of LaurDIY, Lauren Kobayashi Riihimaki, was born in Toronto, Canada, on 11 August 1993 to Gail and Greg Riiimaki.
Her mother is Japanese while her father is half Finnish and half Ukrainian. Lauren grew up in a loving household and showed promise in sports, music, as well as swimming. She took lessons for piano, guitar, skating, and swimming.
This knowledge, coupled with her natural charm and charisma, allowed her to earn a massive fan following. She attended Alexandra Public School but left soon after completing 6th grade. She attended Queen Mary Public School and registered herself in the French Immersion Programa.
The young Lauren Koboyashi Riihimaki went to Sir Winston Churchill High School for completing her middle school education and shortly dated Joey. The duo broke up but are on good terms.
She dated Alex Burriss, a fellow YouTuber for three years. Alex runs his own YouTube channel called “Wassabi Productions”. Lauren went to Ryerson University where she completed her engineering degree.
She has her grandfather’s birth year tattooed on her wrist. Lauren currently lives in Los Angeles, United States.
Lauren Koboyashi Riihimaki / LaurDIY Accomplishments
LaurDIY was in her teens when she launched her successful YouTube channel and grew it to over 8.56 million subscribers. She has since branched off into other modes of entertainment including podcasts and her own clothing line. LaurDIY also runs a popular Instagram page with over 4.4 million followers. This gives her more opportunities for sponsorship deals and selling merch.
Lauren Koboyashi Riihimaki/ LaurDIY Controversies
LaurDIY has good standing in the YouTube community with no major or minor controversies to date. Her dating life, however, is heavily discussed and frequently makes headlines. [4]
LaurDIY’s most popular video is
Best Lauren Koboyashi Riihimaki Quotes
“I want to punch her.”
Similar Net Worth and Income Articles:
- Pokemon YouTuber Leonhart Net Worth And Income Sources
- Mexican YouTuber Luisito Comunica Net Worth And Income Sources
- Cuban Singer Malu Trevejo Net Worth And Income Sources
- DIY YouTuber Mia Maples Net Worth And Income Sources
- Champion Shooter Jerry Miculek Net Worth And Income Sources
Lauren Koboyashi Riihimaki / LaurDIY Biography
| Legal Name | Lauren Kobayashi Riihimaki |
| Net Worth | $3-5 Million |
| Source of Wealth | YouTube, Sponsorships, Merchandise Sales |
| Date of Birth | 11 August 1993 |
| Place of Birth | Toronto, Canada |
| Gender | Female |
| Height | 1.64 m |
| Weight | 55 kg |
| Religion | Unknown |
| Marital Status | Single |
| Partner | Jeremy Lewis |
| Children | N/A |
| Names of Children | N/A |
| Nationality | Canadian |
Frequently Asked Questions About LaurDIY?
What is Lauren Koboyashi Riihimaki known for?
LaurDIY is known for her DIY videos.
What is Lauren Koboyashi Riihimaki age?
Lauren was born on August 11, 1993. This makes her 28 years old at the time of writing.
Who is LaurDIY Dating?
LaurDIY is currently dating Jeremy Lewis and runs a podcast with him.
What is LaurDIY Salary?
LaurDIY does not draw a salary because she is an entrepreneur. Her estimated net worth is anywhere from $3 to $5 million – based on numerous sources.
How Many Subscribers Does YouTube Channel LaurDIY Have?
LaurDIY currently has over 8.56M subscribers on her YouTube channel.
References
[1] https://naibuzz.com/much-money-laurdiy-makes-youtube/ – LaurDIY net worth
[2]https://www.laurdiy.com/ – LaurDIY’s official clothing line
[3]https://www.youtube.com/channel/UCNI7Mllr9sWcRWXMrMQZw6g – LaurDIY’s podcast page
[4]https://www.justjaredjr.com/2018/09/16/laurdiy-alex-wassabi-announce-their-breakup/ – LaurDIY’s dating life making headlines.
