Collins Key Net Worth And Income Sources

Collins Key Net Worth And Income Sources at a Glance

Collins Key Net‌ ‌Worth is of $30-40 million. [1]

We’ve calculated this Collins Key Net‌ ‌Worth figure through the various reports about his earnings and applied estimation where needed. 

Collins Key Net‌ ‌Worth: Collins Key makes an estimated $30-40 million every year.  Credit: Instagram @collinskey

How Much Money Does Collins Key Make?

Collins Key makes an average of $2.5 million to $5.5 million every year.[1] His revenue stems from his YouTube channel, as well as live performances, and brand partnerships

He, along with his brother, Devan Key, has partnered with some of the largest brands in the world including Unilever, Moose Toys, Johnson and Johnson, and Disney. [2][3]

It is difficult to estimate Collins Key’s net worth since there is little information on his brand deals. While he makes a substantial amount of money from his YouTube channel, his brand deals are ostensibly worth millions. Given his large YouTube presence and his place on Forbes 2021 “30 under 30 lists” [4], he’s probably very wealthy.

There’s also the money he makes from magic shows and his live appearances around the world. Hence, it’s not possible to accurately determine his net worth with just his YouTube revenue. 

Collins Key Net‌ ‌Worth: Collins has brand deals with some of the largest brands on the planet including Unilever and Johnson and Johnson.  Credit: Instagram @collinskey

How Does Collins Key Make Money? 

Collins Key makes money through a lot of sources. His principal revenue source is his YouTube channel[5]. He also makes money through appearances around the world and brand partnerships. 

Income Source 1: YouTube Channel 

Collins Key has had a YouTube channel since August 9th, 2011[6].  The channel has accumulated over 23.3 million subscribers and over 5.9 billion views. The creator has uploaded over 240 videos to the channel. The channel has completed over a decade on YouTube. 

According to the latest estimates, Collins makes over $174,300 per month in ad revenue from his channel[7]. This translates to over $2.1 million in ad revenue. 

Collins Key-YouTube ChannelSubscribersViewsEst. Earnings (Annual)
Collins Key Net‌ ‌Worth23.3 million5,953,421,511$2.1 million

Income Source 2: Sponsorships 

Collins Key’s channel has been sponsored by some of the largest brands on the planet. However, there is very little information on what he makes per video. Not to mention, sponsorship contracts can vary widely depending on what brand sponsors you. However, we can extrapolate from the number of videos he makes as well as the amount he makes per video.

A YouTuber can make anywhere from $10,000 to $50,000 if the video hits a million views[8]. However, the amount may increase after that figure has been hit. Since we don’t have the exact amount, we will assume that sponsorships payout per million views. 

Collins Key accumulates nearly 523 million views per year on his channel. 

Hence:

ViewsMillion Views$(10,000-50,000) per million views =Annual Revenue

Annual Revenue: 523,000,000/1,000,000 x $(10,000-50,000) = $5,230,000-$26,150,000

Collins Key makes $5.23 million-26.15 million per year from brand partnerships. 

Collins Key Net‌ ‌Worth: Collins Key makes an estimated $5 million -$26.15 million from channel sponsorships every year.  Credit: Instagram @collinskey

Income Source 3: Brand Partnerships

Collins Key has partnerships with big brands including Unilever, Johnson and Johnson, Disney and Moose Toys. There is little to no information on the amount he makes with these brand deals. 

These brand deals can contain advertising deals within and outside of YouTube, as well as photoshoots, commercials, and even live appearances. 

For example, he also starred in an ad campaign for AT&T called The Disappearing Girl[9]. He received a lot of awards for that and was also nominated for multiple Teen Choice Awards. 

Collins Key also has a major partnership with Moose Toys through which he sells toys for kids[10].  

Collins and his brother Devan also have two brands of their own. The first is Collins Key and the other is Key Bros. The brands are under the umbrella of their parent company, Keyper Company. [11]

Collins Key Net‌ ‌Worth: Collins Key makes content with his brother (right) Devan Key frequently.  Credit: Instagram @collinskey

Income Source 4: Acting/Magic Shows/Live Appearances

Aside from his YouTube channel, Collins Key earns from being a professional magician, an actor, and an all around entertainer. He has been a finalist on the 8th season of America’s Got Talent[12]. He has even toured as part of singer Demi Lovato’s Neon Lights Tour[13]. 

Collins has also created and produced six weeks of content for the Disney Channel. There is no information on how much he got paid for that. Other than that, he also headlined the YouTube FanFest concert in Mumbai, India[14]. 

His financial recompensation for these events is unavailable on the internet. The estimate is that he earned millions for these activities combined, if not individually. 

Collins Key Net‌ ‌Worth: Collins Key appeared on the 8th season of America’s Got Talent.  Credit: Instagram @collinskey

Collins Key’s Early Life and Career 

Collins Key was born in Los Angeles, California on May 9, 1996. He also has a younger brother, Devan Key, who collaborates with him on his YouTube channel. 

Collins had a natural talent for magic, as was evidenced by his proficiency at the age of 13. He was also accepted into the elite Junior Program at the Magic Castle in Hollywood at the same age[15]. 

At 16, Collins was discovered on YouTube by a producer of America’s Got Talent. He appeared on the 8th season and made it to the finals. That’s where he got the nickname, “Magic’s First Pop Star”[16]. He ended up touring the country with the show and visited 36 cities. 

After this, he focused on his YouTube channel, growing it from 2 to 18 million subscribers in just 2 years. 

Collins Key Net‌ ‌Worth: Collins Key usually makes comedy videos and challenges.  Credit: Instagram @collinskey

The most popular video of Collins Key’s YouTube channel is titled “Gummy Food vs. Real Food Challenge! *EATING GIANT GUMMY FOOD* Best Gross Real Worm Candy”


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Collins Key Biography  

Legal Name/Birth NameCollins Key
Collins Key Net‌ ‌Worth$35 million
PseudonymsMagic’s First Pop Star
Source of WealthYouTube Channel, Acting, Magic Act, Brand Partnerships 
Date of Birth9 May, 1996
Place of Birth Los Angeles, California
Nationality American
GenderMale
Height191 cm
Weight150 lbs
ReligionN/A
EthnicityWhite
Marital StatusSingle
Partner/WifeN/A
ChildrenN/A
Names of ChildrenN/A

Frequently Asked Questions About Collins Key Net‌ ‌Worth

Did Collins Key Create YEET? 

No. “YEET!” is an expression from millennial/Gen Z lingo. It is an expression of excitement. However, it is the slogan for Collins’ partnership with Moose Toys. The brand partnered with him and his brother, to sell kid-friendly toys. 

Is Collins Key Kid Friendly?

Collins Key is considered to be one of the most kid-friendly creators on the planet. His channel features comedy videos and stunts. He also features magic. His content is quite wholesome and considered very brand-friendly.

References

[1] https://afluencer.com/highest-paid-youtubers/

[2] https://www.prnewswire.com/news-releases/moose-toys-partners-with-collins-and-devan-key-creators-of-the-no-1-brand-friendly-youtube-channel-to-introduce-a-new-collins-key-line-in-fall-2020-301004277.html

[3] https://www.justjaredjr.com/2017/08/25/collins-devan-key-sneak-onto-k-c-undercovers-set-in-first-look-friyay-on-disney-channel/

[4] https://www.forbes.com/profile/collins-key/?sh=52798a337b5b

[5] https://www.youtube.com/user/CollinsKey/featured

[6] https://www.youtube.com/user/CollinsKey/about

[7] https://socialblade.com/youtube/user/collinskey

[8] https://learn.g2.com/how-much-do-youtubers-make

[9] https://www.att-hellolab.com/the-disappearing-girl/

[10] https://www.moosetoys.com/moose-news/moose-toys-announced-as-global-master-toy-partner-with-collins-and-devan-key-creators-of-the-no-1-brand-friendly-youtube-channel/

[11] https://www.tubefilter.com/2020/06/12/collins-and-devan-key-evolution-licensing-agency/

[12] https://www.youtube.com/watch?v=7QxydBW4g2U

[13] https://globalnews.ca/news/1232089/collins-key-brings-magic-touch-to-demi-lovato-tour/

[14] https://indianexpress.com/article/lifestyle/art-and-culture/let-the-magic-begin-collins-key-5113669/

[15] https://www.justjaredjr.com/2017/04/22/magician-social-star-collins-key-earns-major-honor-at-magic-castle/

[16] https://www.fox61.com/article/news/local/outreach/awareness-months/morning-extra-magics-first-pop-star/520-278fec8c-fc6a-4f61-badb-dd0a22c0841d

Link: https://docs.google.com/document/d/15KoT3oFEkPOP_PiKkiUdPgmgqW-E5au9YkiIrGz-mXo/edit#


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Author
Shane
Our Editor-in-Cheif works as a strategist at a Fortune 500 financial institution. He brings depth into our content with 10+ years of experience in managing businesses and evaluating deals. He loves the combination of boring business concepts and interesting pop culture snippets. This site is run by a team from major financial hubs in New York, Hong Kong, and London. Find out more about us.

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